You Don't Ever need to Buy These SEO Services Again

You Don't Ever need to Buy These SEO Services Again

It's oftentimes challenging to know what exactly to do when you're working to get your site ranked in the search engines. You'll hear a lot of advice, some of it actually good, but exactly how do you know what to listen to and what not?
Unfortunately there isn't any easy answer. A lot of the SEO advice you see comes with a price tag, that is, someone wishing to sell you something. SEO is one of those things that morph over time, and there's no certainty that what worked last year has any hope of doing anything for you now. Worse, it could hurt you irreparably.
So instead of raise the white flag of surrender, let's take note of 5 SEO services we know no longer work, so you aren't tempted to spend any of your precious marketing budget on them.
5 SEO Services to Skip

1. Anything starting with Y - Specifically, Yelp, Yext and the YellowPages. We'll give Yahoo a pass for the moment. These companies all want to help you get a more robust presence in local search, but the fact is they are having a hard time remaining legitimate themselves. Get listings and reviews the old fashioned way - earn them!
2. Avoid search engine submission services - You can do this yourself, and the thing is is you really don't even need to. The search engines, especially Google, prefer to find your pages on their own. Just give full attention to creating great content, and announcing it via your social media platforms, and the hard work is done. Not so hard, right, and it was free.
3. Don't spin your content and shoot it out all over the web - One time someone thought that since a little content was great, a lot would be greater. Doesn't work that way. This was the basis for the recent Google Penguin update that purged the internet of a lot of sites containing duplicate and spun content.
4. Don't build link farms - Farms are great, for corn. Thinking you will game Google by building linkwheels and site pyramids is a fools wager. This did work for a time, but that was a long time ago.
5. Don't buy links - Google can tell if you purchase links, and the best you will achieve from that is that they won't do you any good; the worst, well, you won't be able to find your site in Google. Enough reason? Thought so.