5 Essential tips for Video SEO

Check Out These 5 Tips for Video SEO

There's honestly no point in going to the trouble of creating a great video just to have it languish deep in the search results where nobody will find it. Making your videos to rank well in YouTube and Google isn't as hard as you might think, and in fact can happen quite quickly if you know what you're doing.
So to get going on making that happen let's have a look at 5 tips that can help you rank your videos better.


5 Essential tips for Video SEO

1. Making a good video - Good videos are some of the best video SEO you can do, and the benefits of having a video that is popular are enormous. Strive to put your best foot forward here, and the rest might take care of itself.
2. Do keyword research - If you want to rank for a specific keyword, you'll need to do your research to make sure you are targeting the best phrases you can. This will allow you to find other keywords you can use in your description, tags and other videos as well.
3. Optimize your titles and descriptions - Using the previously mentioned keywords in these is paramount, as well as being sure to include any links you'd like people to visit at the beginning of your description, as well as the YouTube video link at the end. This is so that if anyone uses your content, you'll be linked back to.
4. Get social signals - A major part of ranking videos these days is the presence of social signals. Shares, views, embeds, channel subscribes and comments all play a large part in where your video winds up. Try not to artificially inflate these with fake views and comments, as these are easily discovered and will not help your cause.
5. Get links - Oftentimes you will not need to do this last step, if you have done the previous ones, but in the case of hard to rank for keywords, you might need to build backlinks to your video. Again, try to do this organically and not artificially, or it could have the opposite effect of what you've wanted.